Local food, from your own area

Why we're building this

What we believe, in our own words. These are our views, not measured results.

• Our food system is broken, and it doesn't have to be

  Produce grows out of the ground. Getting it from a field to a table near that field should be simple. Today it isn't.

• Food prices follow things that have nothing to do with food

  Grocery prices are tied to long-distance transport, and transport is tied to global oil prices and events far away. A vegetable grown down the road shouldn't cost more because of that.

• Scale has pushed out the small farmer

  Large centralized farms have taken out small farmers through scale. We think local farms, gardens and growers should have a real role again.

• Food should be food

  We believe food should be grown as nature intended, not engineered as intellectual property. Prepared food on CFT must be made from ingredients you would recognize in your own kitchen, with every ingredient listed.

• Your food should come from your own area

  At launch, each customer will see producers within 150 miles of where they live, so food travels a short distance.

What we plan to offer

These are plans for launch. The sample listings show the kinds of items we expect, with example prices.

• Ingredients

  Produce, meat, dairy, eggs and pantry goods listed by growers, gardeners and farms near you.

• Prepared meals

  Ready-to-eat food from local cooks and kitchens, made only with ingredients you would find in a home kitchen.

• Meal kits and CSA boxes

  Pre-portioned ingredients with a recipe, and boxes of whatever local producers have that week.

How it will work

• Producers from your own area

  You will see producers within 150 miles of where you live, not the whole network.

• Every ingredient listed

  Prepared food must list every ingredient, and each one must be something normally found in a home kitchen.

• Producers set their own prices

  Producers list their own items and set their own prices. CFT never sets or changes a price.

Delivery, pickup and membership options haven't been decided yet. We'll announce them before launch.